Decathlon News
& Pressfiles


  • DECATHLON becomes Official Nutrition Partner of DECATHLON CMA CGM Cycling Team, accelerating Performance Expertise

    25/02/2026

    DECATHLON becomes Official Nutrition Partner of DECATHLON CMA CGM Cycling Team, accelerating Performance Expertise

    Since January 1st, 2026, DECATHLON has become the official nutrition partner of the DECATHLON CMA CGM cycling team for an initial three-year term.

  • 24/02/2026

    More than just a jump shot: DAKAR HOOPS is aiming for empowerment.

    In 2024, the association distributed 1,000 basketballs to young girls across 10 different locations in Senegal. 
    Between baskets, DAKAR HOOPS uses sports as a vehicle to tackle vital issues like menstrual hygiene and professional integration for young women.

    The goal remains the same: to get people moving.

  • 20/02/2026

    This is co-creation. 
    When Decathlon develops a basketball shoe with an athlete, it is not a single game, but a journey together.

    In 2025, Alex Sarr played the Rising Star Challenge with a "secret" Fast 900. No branding. Only real tests in the middle of competition, with direct feedback to the product team. Based on repetition and sincere conversations between the Washington Wizards player and the teams, the details were fine-tuned: fit, hold and responsiveness.

    The Canaveral 900 Sarr Signature White marks a new step in this shared work. A new color built on everything learned along the way.
    Alex will not be on track this weekend and we are fully by his side during his recovery.

    The Rise is Real. 

  • 27/01/2026

    This one has been 50 years in the making…

    We are heading towards a massive milestone: Decathlon’s 50th anniversary in 2026. But to know where you’re going, you have to know where you came from.

    Introducing Vertigo 76.

    We opened our archives from 1976 and didn't just find "clothes" – we found our DNA. We found the spirit of adventure that started it all.

    This isn't just a reissue. It’s a reinvention. We’ve taken the technical reliability of our past and fused it with the "gorpcore" aesthetic of today’s urban explorer. From the summits to the subway, this is everyday adventure.

    A huge bravo to the Sportswear team for reviving the iconic "À Fond La Forme" triangle with such style.

    The prelude to our golden anniversary drops today across Europe.

  • Coki Nieto, World Top 7 Padel Player, Joins DECATHLON as New Ambassador

    26/01/2026

    Coki Nieto, World Top 7 Padel Player, Joins DECATHLON as New Ambassador

    DECATHLON, a global leading multi-specialist sports brand, is pleased to welcome Jorge «Coki» Nieto - the Spanish player better known on the circuit by his nickname - currently ranked number 7 in the world, as a new KUIKMA ambassador for the next three years [...]

  • 23/01/2026

    The Move 4 Inclusion project, active in India, Indonesia, and the Philippines, concludes another impactful year.

    If we have to summarize 2025 for the Philippines in a few figures, it would look like this:
    - 320 Youth accompanied through the program.
    - 37 professional exposure activities and - 18 sports activities organized to foster inclusion.
    - 6 successful hirings within our teams in Alabang, Sta Rosa, and Pasay.

    In 2025, the Move 4 Inclusion project confirms the strong bond between LP4Y and the local Decathlon Philippines teams for the youth in the Philippines. 

    What's next for 2026 ?

  • 22/01/2026

    DECATHLON PULSE & REBIKE MOBILITY Strengthen their Partnership

    DECATHLON PULSE, the investment arm and start-up studio of DECATHLON, is increasing its partnership with Munich-based e-bike refurbishment and recommerce company Rebike Mobility, and becomes its majority shareholder. This alliance aims to support Rebike Mobility’s ambition and development, unlocking new customer segments across Europe. The transaction has received all required regulatory approvals.

  • Volleyball World Announces Landmark Global Partnership with DECATHLON

    21/01/2026

    Volleyball World Announces Landmark Global Partnership with DECATHLON

    Volleyball World, the commercial arm of the FIVB responsible for driving the sport’s global growth and fan experience, today announced a major new global merchandising partnership with DECATHLON, focused on the VNL (Volleyball Nations League), volleyball’s flagship annual international competition marking the organisation’s first multi-channel retail collaboration with a leading international sporting goods brand...

  • 13/01/2026

    We often think that to build something strong, we need to extract new resources from the earth. But our teams are proving that there is a better way.

    I am incredibly proud to see how we are transforming our approach to one of the most traditional materials in sport: cast iron.

    By using scrap metal and melting it down in electric furnaces – which use far less energy than traditional coal-fired methods – we are turning what was once waste into high-performance equipment.

    The result is brilliant:
    - Our cast iron weights are now made with 80% recycled material.
    - We use 40% less energy during production.
    - We reduce CO2 emissions by 10%, without losing any of the durability or quality our customers expect.

    For the athlete, the experience remains exactly the same. The metal keeps its strength, but we give it a new story.

    This shows that performance and sustainability do not have to be opposites – they can go hand in hand.

    A huge thank you to the teammates and partners who worked so hard to make this a reality.